Virtual Physical Therapy App
This project was a proof of concept proposal for a client. With the Covid 19 pandemic constraints, the client intended to create a virtual physical therapy app to have a wider audience and more adoption.
Project Overview
Project Duration
July 2021 | 2 weeks
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Role
I was the Lead UX Designer and Researcher for the project.
Team
Lead UX Designer
Junior Visual Designer
SME Physical Therapist
Problem Definition
Patient Adherence to physical therapy is one of the biggest challenge for physical therapy.
The need was to develop an app for imparting Physical Therapy online.
According to research, many people do not have easy access to physical treatment. In addition, because of Covid Pandemic restrictions, it was necessary to establish ways to perform physical therapy sessions online in order to guarantee adherence.
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How to change user behavior?
I have applied the 3B framework, developed by Irrational Labs to come up with actionable recommendations to achieve behavior change.
Identifying Key Behavior | Identifying Barriers | Maximizing Benefits
1
Motivation
Users should stay motivated to use the PT App
2
Engagement
Users should complete their daily exercises/homework easily and daily (habit formation)
3
Trust
Users should trust the app and the entire process of healing through a Virtual PT.
Gamification In Physical Therapy
"Engagement and attentional focus is important in physical therapy interventions because it involves reward-related dopaminergic systems in the brain that improves synaptic connections and are known to facilitate learning through long-term potentiation"
Gamify the Path
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The daily exercise routine plan is shown as a progress path with checkpoints.
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You earn badges, stars after completion daily tasks
Gamify the exercise outcome/feedback
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While completing daily exercise you get constant motivation nudges with an avatar
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GOOD JOB!!
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ONE MORE ROUND!!
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HMM.. LETS TRY THAT ONE AGAIN!!
Gamify the experience of exercising
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You select an environment
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Your exercise plan will auto populate the type of activity displayed.
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You play a game/exercise
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You complete the challenge
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e.g. Lift your hand and avoid the snow boulders on a skiing path.
Identifying Barriers
